Why are some older sellers losing money?

Sellers lose money most often because a home sat on the market too long after being priced above what the street actually supports, which forces price cuts that end up lower than correct pricing from day one would have produced. Deferred maintenance, an outdated presentation, or skipping a real marketing plan can widen that gap further. Joel Boss addresses this by pricing off a current comparative market analysis rather than a seller's target number, so a listing does not stall.